Vertafore Insurance Podcast

How to use SEO to build a multi-million dollar niche. Episode 406

Landon Bentham

Can Old School Sales beat AI?

Effective prospecting and streamlined sales processes are crucial to staying ahead in today's fast-paced, competitive insurance market. In this episode, we welcome Scott Angell, Senior Vice President at LeO, to discuss the future of sales, how to stand out in a noisy world, and how AI is transforming the insurance industry. With the ability to differentiate themselves and leverage data-driven recommendations, agents using LeO can drastically improve their efficiency and success rates, making the sales process faster, more innovative, and more effective.

Check out this episode to learn more about:

LeO’s AI technology prospect recommendations
Old-school sales tactics that make a difference
Deep dive into LeO’s data usage
Balancing human touch with AI for effective sales
Using data-driven sales tactics to set personalized goals

Tune in for a fresh perspective on balancing technology in a rapidly changing industry and get ready for some solid advice on staying ahead in your sales game!

Troy Korsgaden Episode 404

Strong relationships are the cornerstone of success in the insurance industry, fostering trust, collaboration, and mutual growth between agents and carriers. Troy Korsgaden is a published author, trainer, speaker and consultant, and the founder of Korsgaden International. In this episode, we discuss the current and future state of the market. Troy also dives deep into the critical role technology plays in enhancing efficiency and improving client service, all while emphasizing the need for a proactive mindset and intentional strategies. 

Meet Troy and hear more about:

• Staying focused on the client is the key to success in a transitional market
• Technology is an enabler, not a replacement, for the personal connections that define the insurance industry
• The importance of being proactive rather than reactive when managing client relationships
• How to align your agency's goals with operational efficiency and client-centered strategies for long-term growth.
• The biggest lessons he has learned throughout his illustrious career
• His thoughts on the most overlooked growth opportunities for carriers and agencies today. 

Whether you're a carrier, agent, or broker, this episode is packed with actionable takeaways to help you navigate the industry's complexities and come out ahead.

How has InsurTech transformed over the last 50 years?

Over the last 50 years, InsurTech has evolved from manual processes and basic data management to a dynamic, tech-driven industry that leverages AI, big data, and automation to transform how insurance is delivered and experienced. In this week episode, we delve into the evolution of InsurTech over the past five decades, guided by the insights of industry expert Linda Vecoli. With a distinguished career in insurance and risk management, Linda shares her unique perspective on the technological advancements that have shaped the industry.
Linda's commitment to lifelong learning is evident in her decision to return to academia later in life, a move that has significantly enriched her professional journey.

Tune in to hear Linda's reflections on:
The transformative milestones in InsurTech over the past 50 years
Her personal experiences navigating and adapting to technological changes in the industry
The impact of continuous education on her career trajectory
Insights into maintaining relevance in a rapidly evolving field
Advice for professionals seeking to stay ahead in the insurance sector
Don't miss this opportunity to gain valuable insights from Linda's extensive experience and forward-thinking approach.

How does a small town agency continue to grow in these market conditions?

Being a small business owner comes with its fair share of challenges. However, this forward-thinking power couple, Jessica Holder and Keenan Rice continue to rise above and face those challenges head-on. They have an outstanding balance of community involvement and innovative technology at their fingertips and have mastered the balance of work and fun in their agency. 

Tune in to Jessica and Keenan and hear more about:

The delicate balance of marriage and co-ownership of a growing agency
How human touch and community involvement are possible with the right technology in your agency
How the emphasis on educating their community on the intricacies of insurance drives growth
Their powerful message of staying true to yourself and not sacrificing authenticity 
Get ready to be inspired and educated by this episode. It's a good thing there is a rewind button; this one is full of impactful moments.

Season 04 Kickoff

Get ready to huddle up and kick off Season 4 of the Vertafore Insurance Podcast with a bang! In this first episode, we’re talking on AgencyOne, Accelerate, Project Impact, and so much more.  We’re kicking off a season full of exciting guests and tackling the everyday challenges insurance agents face, from agency management, sales automation, to leveraging the data in your agency.  We have also made some changes, so you don't want to miss that either.

Here’s what’s inside this episode:

• An overview of AgencyOne and how it’s shaping future-ready agencies
• A preview of Accelerate and the tools that keep your workflow sizzling
• A deep dive into Project Impact and its role in boosting agent efficiency
• A sneak peek at what’s to come, including big-name guests and fresh insights

Dont' miss out on this one!!

Why Every Agency Is A Large Agency

Joyce Sigler, Vice President of Acquisitions & Technology at SeibertKeck Insurance Partners, is a Vertafore insurlebrity. Today, she pulls back the curtain on what her transition from the midsize market to an enterprise broker was like. And why she stayed. Meet Joyce and hear more about: Her wake-up call moving from midsize to enterprise agency Her advice on the automations you should consider in your agency Successful change always starts with great messaging Why we shouldn’t be afraid of big data and automation This is an episode you will want to bookmark. It is a good one.

Insurance website must-haves in 2025

Websites are crucial for Insurance Agencies, because they serve as a digital storefront, accessible 24/7 to the communities that they serve. They help establish credibility, provide valuable information, and facilitate customer engagement and sales. A well-designed website can significantly enhance your brand's visibility and reputation. Jason Walker, President of Agency Revolution, recently acquired Forge3 and brought website services into the robust product portfolio of Agency Revolution. With his background in a website consulting firm startup, Shipyard, he is a wealth of knowledge on what makes a great website.

Listen in as Jason Walker breaks it all down and hear more about:

The tips and strategies to increase traffic to your website

Why social media profiles may be less relevant in the search process

How your website must market, sell AND service

The cons of buying a canned vs semi-custom site

Why QR codes are back in the game and here to stay.

This is a masterclass on how to maximize your agencies website, and digital footprint. Buckle up this is a good one.

Help!! I want to deploy AI in my Agency, and I don't know how

AI is at the forefront of the insurance industry which means we must understand how it can improve the agency process today. However, At Vertafore, we believe it is important to have a strategy in place before deploying AI inside your agency.  In this episode we are providing you an exclusive opportunity to listen in on a previously recorded webinar where we dive into all things AI.

Listen in as our Co-Hosts discuss the following:

Identifying use cases for AI in the agency
Gathering and organizing data in order to maximize the use of AI
Data and security measures with AI
Implementing AI in the agency
Specific ways that AI could be useful in growing and improving your agency

Get your pen and paper ready this is one you're going to want to take notes on.

Outsource accepting physical checks TODAY!

Zac Franz, Manager of Strategic Partnership at ePay Policy, shares what’s going on in the payment solution space. Let’s put it this way – insurance payment solutions are innovating faster than you might think. And that’s a great thing.

Meet Zac and hear more about:

• How the hard market is affecting the payments space
• Why agency bill is predominant in a hard market
• 3 hot features new to ePay Policy that gives you time back to "do the human things"
• Why ePay Policy is now more than a payments solution
• The AMS360 and ePay policy integration

You may want to watch this one on YouTube so you can see all of his cool Vertafore gear :)